Implementing the Publisher Tag

What is the Publisher Tag?

Adding the publisher tag can mean when someone searches for your company your Google+ page will appear on the right hand side of the search results.

Let’s take a look at an example…

Publisher Tag

Setting up the Publisher Tag

Step 1:
If you don’t already have a company page on G+ you will need to create one.

Step 2:
Make sure your company page has your website listed on the profile, to ad it click ‘Edit’ on the ‘About’ page and you’ll see the option to add your site under ‘Links’.

Step 3:
Add the publisher tag to your website homepage, to do this you will need to add your company Google+ page URL; to the head of the page.

Step 4:
Use the rich snippets testing tool to test the tag is working (http://www.google.com/webmasters/tools/richsnippets).

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